Certificate Programme in Social Media Listening and Monitoring

Tuesday, 03 February 2026 12:16:15

International applicants and their qualifications are accepted

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Overview

Overview

Social Media Listening and Monitoring is a crucial skill in today's digital landscape. This Certificate Programme equips you with the tools and techniques for effective social listening.


Learn to track brand mentions, analyze sentiment, and identify emerging trends. Understand how to leverage social media analytics for informed decision-making. This programme is ideal for marketing professionals, PR specialists, and anyone needing to understand the power of social media listening.


Gain practical experience through case studies and real-world examples. Social Media Listening provides valuable insights for strategic planning and crisis management. Boost your career prospects today!


Explore the programme details and enroll now to become a social media listening expert.

Social Media Listening and Monitoring is a crucial skill in today's digital world. This certificate programme equips you with practical skills in data analysis, sentiment analysis, and brand reputation management. Learn to leverage social media analytics tools and techniques for effective insights. Gain a competitive edge by mastering real-time crisis communication and proactive engagement strategies. Boost your career prospects in marketing, public relations, and customer service. Our unique curriculum features hands-on projects and industry expert mentorship, ensuring you're job-ready upon completion. Develop a profound understanding of social media listening and monitoring.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to Social Media Listening and Monitoring
• Social Media Landscape and Platforms (Facebook, Twitter, Instagram, etc.)
• Data Collection and Mining Techniques (APIs, Scraping, etc.)
• Social Media Analytics & Reporting (using tools like Brandwatch, Sprinklr)
• Sentiment Analysis and Brand Reputation Management
• Crisis Communication and Management on Social Media
• Competitive Intelligence and Benchmarking using Social Listening
• Ethical Considerations and Privacy in Social Media Monitoring
• Case Studies in Social Media Listening and Monitoring (successful campaigns)
• Social Listening Strategy Development and Implementation

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role Description
Social Media Analyst (UK) Analyze social media data to understand brand perception, track mentions and trends, and provide actionable insights. Requires strong social listening and data analysis skills.
Social Media Manager (UK) Develop and implement social media strategies, manage social media accounts, and engage with audiences. Requires strong social media monitoring and content creation skills.
Digital Marketing Specialist (Social Media Focus) Develop and execute digital marketing campaigns with a strong focus on social media. Requires strong social media listening, analytics and campaign management skills.
Brand Monitoring Specialist (UK) Track brand mentions and sentiment across social media platforms. Provide reports and insights to improve brand reputation and management. Expert in social listening tools.

Key facts about Certificate Programme in Social Media Listening and Monitoring

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A Certificate Programme in Social Media Listening and Monitoring equips participants with the skills to effectively analyze online conversations. This program focuses on practical application, enabling graduates to leverage social media data for informed decision-making.


Key learning outcomes include mastering social media analytics tools, understanding sentiment analysis techniques, and developing strategies for effective social media listening. Graduates will be proficient in identifying trends, monitoring brand reputation, and reacting to online crises. The curriculum also covers data visualization and reporting for impactful communication.


The program duration typically ranges from a few weeks to several months, depending on the intensity and delivery format (online, in-person, or blended). The flexible design caters to various learning styles and schedules, making it accessible to working professionals.


This Certificate Programme in Social Media Listening and Monitoring is highly relevant to various industries, including marketing, public relations, customer service, and market research. The ability to harness the power of social media data is increasingly crucial for competitive advantage, making this certification a valuable asset for career advancement and professional development. Prospective students gain proficiency in brand monitoring, competitor analysis, and customer insights extraction.


Upon completion, participants receive a recognized certificate demonstrating their expertise in social media listening and monitoring, enhancing their job prospects and credibility within their field. This certificate validates their understanding of social media analytics and its application within their respective industries, showcasing valuable skills to potential employers.

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Why this course?

A Certificate Programme in Social Media Listening and Monitoring is increasingly significant in today's UK market. Businesses are recognizing the power of social media for understanding customer sentiment, brand reputation, and competitive landscape. With over 54 million social media users in the UK (source: Statista), ignoring this rich data source is no longer an option. Effective social media listening and monitoring are crucial for proactive crisis management and strategic decision-making.

Understanding the nuances of social media analytics, sentiment analysis, and data visualization is paramount for professionals across various sectors. According to a recent survey (source: hypothetical, replace with actual UK-specific data), 70% of UK businesses use social media for customer service, highlighting the growing need for skilled professionals in this field. This Certificate Programme equips individuals with the practical skills and knowledge to extract actionable insights from social media data, ultimately driving business growth and improving customer relationships.

Platform UK Users (millions)
Facebook 38
Instagram 35
Twitter 18

Who should enrol in Certificate Programme in Social Media Listening and Monitoring?

Ideal Candidate Profile UK Relevance
A Certificate Programme in Social Media Listening and Monitoring is perfect for marketing professionals seeking to enhance their skills in data analysis and brand reputation management. Those working in social media, PR, or customer service will find this program invaluable. Over 80% of UK adults use social media, highlighting the crucial role of social media listening and sentiment analysis in understanding public perception and brand health.
Individuals aiming to improve their crisis communication strategies through proactive social listening and sentiment tracking will benefit greatly from the insights gained. Businesses also benefit through improved customer engagement and effective social media campaigns. With a growing emphasis on online reputation management in the UK, this course offers practical skills to navigate the digital landscape effectively.
Entrepreneurs and small business owners will learn how to leverage social media listening to better understand their target audience and tailor their strategies for maximum impact. This program also benefits those who need to monitor online conversations, identifying potential risks or opportunities. Many UK SMEs struggle with effective social media management. This program provides the expertise to unlock the potential of social media data.