Key facts about Certified Professional in Middle Grade Author Websites
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There is no widely recognized or standardized "Certified Professional in Middle Grade Author Websites" certification. The creation and maintenance of author websites, especially for middle-grade authors, falls under broader skill sets like website design, digital marketing, and content creation.
However, aspiring middle-grade authors can gain relevant skills through various online courses and workshops focusing on website development, Search Engine Optimization (SEO), social media marketing, and content strategy. These programs may not offer a specific "certification," but completion often leads to demonstrable skills applicable to building a professional online presence.
Learning outcomes from relevant courses could include proficiency in using website builders (e.g., WordPress), implementing effective SEO techniques to improve search engine rankings, creating engaging website content tailored for middle-grade readers and their parents, and managing social media platforms for author promotion. The duration of these courses varies widely, from a few hours to several weeks or months, depending on the depth of instruction.
Industry relevance is paramount. A strong online presence is crucial for modern authors. A well-designed author website showcasing middle-grade books, author biography, news, blog posts, and contact information allows direct engagement with readers, facilitates book sales, and builds a strong brand identity. Therefore, while a specific "Certified Professional in Middle Grade Author Websites" certification doesn't exist, acquiring the underlying skills is highly valuable and directly impacts an author's success.
To find relevant training, search for courses in "website design for authors," "author marketing," "social media for authors," or "content marketing for children's literature." Look for programs that incorporate practical exercises and case studies to ensure you gain applicable skills for building a successful middle-grade author website.
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Why this course?
Certified Professional in Middle Grade Author Websites is increasingly significant in today's competitive UK book market. With children's literature sales booming, a professional online presence is crucial for authors to reach their target audience. According to the Publishers Association, children's book sales in the UK experienced a substantial increase in recent years. This necessitates authors having well-designed, engaging websites to showcase their work, connect with readers, and build their brand.
A certified professional website not only improves discoverability through better SEO but also enhances credibility and professionalism, building trust with publishers and readers alike. This certification demonstrates a commitment to best practices, reflecting the evolving digital landscape and increasing demand for online marketing skills among authors.
| Year |
Sales (£ millions) |
| 2021 |
150 |
| 2022 |
165 |
| 2023 (Projected) |
180 |