Certified Specialist Programme in Media and Video Marketing

Wednesday, 28 January 2026 04:09:31

International applicants and their qualifications are accepted

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Overview

Overview

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Certified Specialist Programme in Media and Video Marketing is designed for marketing professionals seeking to master video marketing strategies and media planning.


This intensive programme covers social media marketing, content creation, and digital advertising. You'll learn to develop effective video campaigns and measure their ROI.


The Certified Specialist Programme in Media and Video Marketing equips you with the skills to succeed in today's competitive landscape. Gain in-demand expertise and elevate your career.


Explore the curriculum and enroll today! Become a certified specialist and unlock your potential.

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Certified Specialist Programme in Media and Video Marketing empowers you with in-demand skills in digital marketing and video production. This comprehensive programme delivers practical, hands-on training in video marketing strategy, content creation, social media marketing, and analytics. Boost your career prospects in advertising, broadcasting, or digital agencies. Gain expert-led instruction, industry certifications, and build a professional portfolio showcasing your expertise in media and video content. Unlock your potential and become a sought-after media and video marketing specialist.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• **Video Marketing Strategy & Planning:** Developing effective video marketing strategies aligned with business objectives, including audience analysis, content planning, and campaign measurement.
• **Video Production Fundamentals:** Understanding video production principles, including scripting, storyboarding, shooting techniques, and basic editing.
• **Social Media Video Marketing:** Optimizing video content for various social media platforms, including TikTok, Instagram, YouTube, and Facebook, with a focus on engagement and reach.
• **Digital Video Advertising:** Managing video ad campaigns across platforms like Google Ads and social media, including targeting, budgeting, and performance analysis.
• **Video Analytics & Measurement:** Utilizing analytics platforms to track video performance, measure ROI, and optimize campaigns for better results.
• **Content Marketing & Video Storytelling:** Creating compelling narratives and engaging video content that resonates with target audiences and drives conversions.
• **Search Engine Optimization (SEO) for Video:** Implementing SEO best practices to improve video discoverability and organic search rankings.
• **Video Editing & Post-Production:** Mastering video editing software and techniques for creating high-quality, polished video content.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Roles in Media & Video Marketing (UK) Description
Video Marketing Specialist Develops and executes video marketing strategies, leveraging platforms like YouTube and social media for optimal reach and engagement. Manages video production, editing, and distribution.
Social Media Marketing Manager (Video Focus) Creates and implements social media campaigns with a strong emphasis on video content. Analyzes performance metrics and adapts strategies for improved results. Expertise in video advertising is key.
Digital Media Specialist (Video Content) Specializes in creating and distributing engaging video content across various digital channels. Skills in video editing, animation, and motion graphics are essential.
Content Marketing Manager (Video-Centric) Develops and manages a content strategy with a primary focus on video. Collaborates with video production teams to create high-quality, engaging content that aligns with marketing goals.

Key facts about Certified Specialist Programme in Media and Video Marketing

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The Certified Specialist Programme in Media and Video Marketing provides comprehensive training in the latest strategies and technologies for effective marketing campaigns. Participants gain hands-on experience across various digital media platforms, mastering techniques to create engaging video content and optimize its performance.


Upon completion of this intensive programme, learners will possess a strong understanding of video marketing analytics, social media marketing, and content strategy. They will be proficient in using various tools and software for video editing, creation, and distribution, ultimately leading to improved ROI for their marketing efforts. Key learning outcomes include campaign planning, execution, and measurement, ensuring a data-driven approach.


The programme's duration is typically [Insert Duration Here], allowing for a thorough exploration of all key concepts. The curriculum is designed to be flexible and adaptable to accommodate various learning styles, combining theoretical knowledge with practical application and real-world case studies. This ensures graduates are immediately job-ready and well-equipped to navigate the dynamic media landscape.


This Certified Specialist Programme in Media and Video Marketing boasts significant industry relevance. The skills acquired are highly sought after by advertising agencies, marketing departments, media companies, and digital businesses. Graduates are well-positioned for roles such as Video Marketing Manager, Social Media Manager, Content Creator, and Digital Marketing Specialist. The curriculum is constantly updated to reflect current industry trends and best practices in video marketing, ensuring graduates remain at the forefront of this evolving field.


Furthermore, the programme often incorporates modules covering emerging technologies like AI video editing and the latest advancements in social media algorithms, providing a competitive edge to graduates seeking employment in video production and digital marketing. Certification demonstrates a commitment to professional development and enhances career prospects.

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Why this course?

A Certified Specialist Programme in Media and Video Marketing is increasingly significant in the UK's rapidly evolving digital landscape. The UK's digital advertising spend reached £24.6 billion in 2022, highlighting the burgeoning need for skilled professionals. This signifies a substantial rise in demand for experts who can navigate the complexities of media and video marketing strategies effectively. According to a recent survey, 70% of UK businesses now utilise video marketing as a core element of their strategy, underscoring the critical role of certified professionals.

Skill Importance
Video Editing High
Social Media Marketing High
SEO for Video Medium
Analytics & Measurement High

Media and video marketing certification equips individuals with the necessary skills to meet these industry demands, boosting their employability and earning potential. The programme’s focus on practical application and up-to-date trends ensures graduates are highly sought-after by businesses across various sectors. This certified specialist programme is therefore a crucial investment in one's future career success within the dynamic UK marketing landscape.

Who should enrol in Certified Specialist Programme in Media and Video Marketing?

Ideal Audience for the Certified Specialist Programme in Media and Video Marketing Description
Marketing Professionals Aspiring or current marketing professionals seeking to enhance their skills in video marketing and media strategy. With over 80% of UK businesses using video marketing (hypothetical statistic for illustrative purpose), upskilling in this area is crucial for career advancement.
Content Creators Individuals passionate about crafting engaging video content, looking to refine their skills in planning, production, and distribution for maximum impact. Learn to leverage social media platforms effectively and boost video content engagement.
Business Owners & Entrepreneurs Entrepreneurs and small business owners aiming to improve their brand awareness and reach new customers through the power of video marketing. Drive sales, build a strong brand identity, and unlock your business's full potential.
Recent Graduates Graduates with degrees in marketing, media, or communications eager to launch a successful career in the rapidly growing field of video marketing and media. Gain a competitive edge in the job market with a highly sought-after certification.