Key facts about Postgraduate Certificate in Cultural Tourism Policy and Planning
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A Postgraduate Certificate in Cultural Tourism Policy and Planning equips students with the theoretical knowledge and practical skills needed to effectively manage and develop cultural tourism destinations. This specialized program focuses on crafting sustainable and impactful tourism strategies.
Learning outcomes typically include a comprehensive understanding of cultural tourism's economic, social, and environmental impacts, proficiency in policy analysis and planning techniques, and the ability to develop and implement effective tourism management plans. Students gain expertise in heritage management and destination marketing within the cultural tourism sector.
The duration of the Postgraduate Certificate varies depending on the institution, but generally ranges from a few months to a year of part-time or full-time study. The program's flexible structure often caters to working professionals in the cultural heritage and tourism industries.
This postgraduate qualification is highly relevant to a wide range of industries. Graduates find employment opportunities in government agencies responsible for cultural tourism policy, heritage organizations, tourism planning consultancies, and within the management teams of cultural attractions and destinations. Expertise in sustainable tourism and visitor experience management is highly sought after.
Graduates of a Postgraduate Certificate in Cultural Tourism Policy and Planning possess valuable skills for careers involving tourism development, cultural heritage preservation, community engagement, and stakeholder collaboration. This makes them highly competitive in a growing global market for cultural tourism professionals.
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Why this course?
A Postgraduate Certificate in Cultural Tourism Policy and Planning is increasingly significant in today’s market. The UK’s cultural tourism sector, a vital part of the national economy, is experiencing rapid growth and evolution. According to the Department for Culture, Media and Sport, cultural tourism contributed £31.6 billion to the UK economy in 2019 (pre-pandemic). This highlights the urgent need for skilled professionals adept in cultural tourism policy and planning.
Effective planning and policy are crucial to manage this growth sustainably, addressing issues such as overtourism, infrastructure development, and community engagement. The course equips graduates with the tools to navigate these complexities, analysing data, crafting strategic plans, and implementing innovative solutions. Postgraduate-level training in this specialist area is essential to meet the industry's demand for experts who understand both the economic and socio-cultural aspects of cultural tourism.
| Year |
Contribution (£bn) |
| 2019 |
31.6 |
| (Projected) 2024 |
35.0 |