OTHM BA Business Management Marketing

Tuesday, 17 June 2025 09:35:26

International Students can apply

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OTHM BA Business Management Marketing

Overview

Gain a competitive edge in the dynamic world of business with OTHM's BA Business Management Marketing program. Designed for aspiring marketers and business leaders, this course equips students with essential skills in marketing strategy, consumer behavior, and brand management.
Develop a deep understanding of market trends and consumer insights to drive business growth and success.
Enhance your strategic thinking and decision-making abilities to excel in the fast-paced business environment.
Join us on this exciting journey towards a successful career in marketing and business management.
Take the first step towards your future today!

Embark on a transformative journey with OTHM BA Business Management Marketing and unlock a world of opportunities in the dynamic field of marketing. This comprehensive program equips students with essential skills in strategic planning, market research, and consumer behavior. Gain a competitive edge with hands-on experience in digital marketing, branding, and advertising. Graduates can pursue lucrative careers as marketing managers, brand strategists, or market analysts in various industries. Stand out in the job market with a globally recognized qualification and practical knowledge that employers value. Elevate your career prospects and make a lasting impact in the ever-evolving world of marketing. (18)

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

• Strategic Marketing Management
• Consumer Behaviour and Marketing
• Digital Marketing
• Brand Management
• International Marketing
• Marketing Communications
• Marketing Research
• Sales Management
• Retail Marketing
• Social Media Marketing

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

6 months: GBP £1250
9 months: GBP £950
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

6 months - GBP £1250

9 months - GBP £950

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Awarded by an OfQual regulated awarding body

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now

Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Marketing Manager Responsible for developing and implementing marketing strategies to promote products or services. Primary keywords: Marketing, Manager. Secondary keywords: Strategy, Promotion.
Digital Marketing Specialist Focuses on online marketing efforts such as social media, email campaigns, and SEO. Primary keywords: Digital Marketing, Specialist. Secondary keywords: Social Media, SEO.
Brand Manager Oversees the development and execution of brand strategies to enhance brand awareness and loyalty. Primary keywords: Brand Manager. Secondary keywords: Brand Strategy, Awareness.
Market Research Analyst Collects and analyzes data to help companies understand market trends and consumer preferences. Primary keywords: Market Research Analyst. Secondary keywords: Data Analysis, Consumer Preferences.
Sales Manager Leads a sales team to achieve revenue targets by developing sales strategies and managing client relationships. Primary keywords: Sales Manager. Secondary keywords: Revenue Targets, Client Relationships.

Key facts about OTHM BA Business Management Marketing

The OTHM BA Business Management Marketing program is designed to equip students with the knowledge and skills needed to succeed in the dynamic field of marketing. The course covers a range of topics, including marketing strategy, consumer behavior, branding, and digital marketing.
Upon completion of the program, students will have a solid understanding of marketing principles and practices, enabling them to develop effective marketing strategies and campaigns. They will also have the ability to analyze market trends, identify target audiences, and create compelling marketing messages.
The duration of the OTHM BA Business Management Marketing program is typically three years, with the option to study on a full-time or part-time basis. The course is delivered through a combination of lectures, seminars, workshops, and practical projects, allowing students to gain hands-on experience in the field.
The OTHM BA Business Management Marketing program is highly relevant to the industry, as it provides students with the skills and knowledge needed to excel in a variety of marketing roles. Graduates of the program can pursue careers in areas such as brand management, market research, advertising, public relations, and digital marketing.
Overall, the OTHM BA Business Management Marketing program offers a comprehensive education in marketing, preparing students for successful careers in the fast-paced and competitive world of business.

Why this course?

The OTHM BA Business Management Marketing program holds significant importance in today's market due to the increasing demand for skilled professionals in the field of marketing. In the UK alone, the marketing industry is estimated to be worth over £20 billion, with a projected growth rate of 3.1% annually. This highlights the need for individuals with a strong foundation in business management and marketing principles to drive innovation and growth in this competitive sector. According to recent statistics, 78% of UK businesses believe that digital marketing is crucial for their success, further emphasizing the importance of staying updated with the latest marketing trends and strategies. The OTHM BA Business Management Marketing program equips students with the knowledge and skills needed to navigate the digital landscape effectively, including social media marketing, content creation, and data analytics. By completing this program, learners not only gain a comprehensive understanding of marketing principles but also develop critical thinking and problem-solving abilities that are highly sought after by employers. With a focus on practical skills and industry-relevant knowledge, graduates of this program are well-prepared to meet the demands of today's dynamic market environment.

Who should enrol in OTHM BA Business Management Marketing?

The ideal audience for OTHM BA Business Management Marketing are individuals seeking a comprehensive education in business and marketing.
This program is perfect for students looking to enhance their knowledge in areas such as marketing strategy, consumer behavior, and market research.
With a focus on practical skills and real-world applications, this course is ideal for those aiming to pursue careers in marketing management, brand management, or market research analysis.
In the UK, the demand for marketing professionals is on the rise, with an estimated 1 in 24 people employed in marketing-related roles.
By enrolling in this program, learners can gain the necessary skills and knowledge to thrive in the competitive marketing industry.